A few months ago I interviewed Courtney Sheppard from Flourish Natural Products for our Industry Interviews series – a series that focuses on chatting with the lovely people that help make our wedding industry so wonderful. I loved chatting with Courtney and I fell in love with her products! I think the bath bombs and the face masques were my favourite, but I also really liked the lip balm.
Thank you Courtney for coming to see us and we can’t wait to see what you have in store for the rest of the year!
What type of business is Flourish Natural Products?
Flourish Natural Products is a local, artisanal business that specializes in all natural beauty, bath, and baby products. We cater to sensitive skin and strive to produce effective skin care solutions for those who cannot use “typical” products.
Everything is handmade in small batches using the highest quality natural ingredients possible. Our ingredients are also sourced and fairly traded so you can also feel good about what you are using. The Flourish mission is to make excellent quality artisanal products accessible to everyone by keeping prices low while educating people that they do not need expensive, fancy skincare products to have healthy, beautiful skin.
I also host creative workshops / home spa parties to educate people on how to make their own products. These are excellent for birthday parties, ladies night events, and even bachelorette parties.
How did you get started?
Fall 2014. I was pregnant with my 3rd child and decided that it was time to take an interest in just cutting some of the “junk” from my daily skincare. I’ve always prepared my family’s food from scratch, so why was I still using processed, chemical laden products on our skin? I just started researching natural alternatives to common body products and decided to start with soap. After being a little anxious to work with lye off the bat I then turned to body butter. After developing a couple products that I was using for my own use, my co-workers and friends started asking questions and wanting to try it out for themselves. That Christmas I started with 3 products and now, 1.5 years later, the Flourish lineup now includes close to 30 different beauty, bath, and baby products with a solid set of loyal clients and I haven’t looked back!
What other products?
The Flourish Beauty line offers facial serum, clay masques, pedicure products, scrubs, body butters, lip balm, and more. The beauty line uses what nature has to offer, like shea butter and other exotic butters and oils, are infused with organic botanicals and custom essential oil blends. Everything is free of parabens, phthalates, and artificial anything! Only concentrated natural ingredients that will make you take notice immediately. I take pride in making sure that every products contains only ingredients that I feel good about and that will provide real benefits to your skin.
The Flourish Bath line offers all natural bath bombs that are made with custom essential oil blends, organic botanicals, and are free of artificial fragrance and other irritants. I also carry authentic African black soap which is imported from Ghana and is certified organic and fairly traded.
The Flourish Baby line offers a solid lineup of products that can pamper mom and baby alike like talc-free body powder, diaper creams, baby wash / shampoo, and ever popular sprays like Buzz Off All Natural Bug Spray and Dream Away Sleep Spray. I also develop custom products by request!
Where do you sell products?
I started out with Flourish Natural Products at local Farmers Markets in the Halifax area as well as other artisan shows around the province but have quickly grown to now include 5 retail partners so my focus has shifted to retail.
Flourish products can be found around HRM at Bay B Boutique, Sweet Beans Boutique, Merry Go Round Boutique, Angels Essentials Spiritual Boutique, and Growth Spurts Children’s Consignment Store.
This Fall I can also be found at select crafter / artisan events & showcases around the province.
I primarily deal with custom orders and my personal client base for the most part out of my home.
What are the price ranges for your products?
$5 – $25 per product
Do you have staff?
No, and have no interest just yet in adding staff.
Is this a full time business or side hustle?
Definitely a side hustle! There could be potential to leave my day job someday, but I am not interested in that any time soon. I am happy with my current state of affairs and business size. Learning to manage a full time career and small business has been very educating!
Feature products right now:
The stores can’t keep my Buzz Off all natural bug spray on their shelves right now! It’s that time of year and it’s also safe for dogs and children while keeping many bugs (even ticks!) at bay while smelling lovely.
The Flourish beauty line is also really taking off. Nourish Facial Oil is a wonderful, skin loving serum and when paired with the gentle cleansing power of African Black Soap and detoxifying mud masks, ladies are jumping on the Flourish Facial bandwagon!
Always huge sellers are the aromatherapy bath salts and bombs. No artificial fragrances, made only with custom essential oil blends that are kind to women, both physically and mentally. These have also been a great idea for bridesmaid gifts and wedding favors as they can be completely customized.
Do you do Workshops?
Yes, I offer creative workshops as well as home shopping parties. You can get your people together and learn how to make bath bombs and even have a home spa party. I do a lot of these for birthday party ideas and bachelorette party / bridal shower ideas.
What else do you want people to know?
I am not a health “guru”. I’m just a woman with a goal to help people live just a little more naturally, and cutting out the unnecessary whenever possible. I love what I do and trying to help people solve their skincare and sensitivity problems. I make many custom products and have helped many clients find solutions that work for them. I am an advocate of healthy, balanced living and just simply making the best choices you can for you and your family.
What can you offer the wedding industry?
I offer something a little different from the norm. I offer fun, creative ideas for bridal showers and bachelorette parties that everyone can enjoy! I love getting the girls together and teaching them how to create something useful and beneficial.
I also offer different ideas for favors and gifts. Why not gift your girls with facial sets and your men with beard oil? Bath bombs for your guests? Customized all natural lip balms? So many ideas for things that are not only easy on your wallet but useful and beneficial to those who receive them. I love working with brides to determine that perfect product or solution to help make their day even a tiny bit more special.